ContentEngine helps you detect trending events that will matter to your audience, develop perspective-focused content reacting to those events, then style and publish them as web, email, or social content

Reactive marketing means growing your audience by reacting to trending, brand-relevant events.  Purely promotional web and social experiences don’t engage users.  People are drawn to relevant trending events, and that’s why reactive marketing works

AI AutoDraft delivers research summaries, suggested perspectives, and sourced opinions for every event it detects.  Browse through popular points of view, or come up with your own.  Autodraft lets you quickly research and develop an informed perspective on any event, and then instills that perspective in the content you generate

AI AutoDraft makes point of view a central part of the content generation process.  Language models lack human perspective.  ContentEngine has tailored a process that integrates research and perspective selection into the generative AI workflow, creating a better result.

This is what’s known as a “human-in-the-loop” agentic process, and it’s what drives our AI

The truth is that there is no one standard for ‘good’ content.  People engage with ideas that resonate with them.  By regularly releasing content with a culturally-conscious point of view on trending events, you will grow an audience of like-minded followers over time.

Your perspective comes from a lifetime of experience, and it’s as unique as your fingerprint.  Use ContentEngine to generate content that reflects it!

Unlike a traditional news feed, ContentEngine uses AI to filter and rank events based on your audience’s interests, showing you only high-impact stories. It prioritizes what your audience will care about.  It presents relevant web articles, videos, and social posts alongside context, research, and content-drafting tools to help you respond quickly and effectively.